Get Your Tract Shoes On!

It’s that very special time again this year when soccer puts on the largest sporting event in the world: World Cup.  And with that event there is a tremendous opportunity for reaching the lost.  No, we don’t have to go to South Africa and the games to reach them…we can reach them right here in Mexico.

Once again the Puebla-based Christian publishing company, Ediciones Las Americas, has created and printed up tens of thousands of these glossy, color tracts.  On one side is the “Plan of the World Cup” and the other side is the “Plan of salvation for the world” which is the Gospel of Jesus Christ.

Our small ministry team decided to use a large chunk of our annual budget and to give personally as the Lord led us so that we could purchase as many of these as possible to share with local churches to distribute and to distribute ourselves.  I don’t recall the exact number we ended up getting for our investment, but I think it was around 13,000.  Wow!

I know that in the USA, tracts are often seen among Christians as an ancient and perhaps ineffective, if not inflammatory, method of sharing the Gospel.  We’ve found that here in Mexico the results can vary but these particular tracts are fairly easy to find willing takers.  There is so much interest in the World Cup here that in past tract outreaches for previous World Cups, hundreds of people requested Bible studies and dozens of people accepted Christ as a result of these tracts.  I recall a story of a missionary or two who took a box of 10,000 of these tracts to a busy Metro subway stop in Mexico City.  They ran out in 10 minutes!  You can’t beat that for sharing the Gospel in printed form.  Several Bible studies resulted from our last World Cup tract distribution here in San Juan del Rio, and it was a surprise to hear that those asking as a result of receiving one of these tracts, did not receive it from someone handing it to them…they found their tract on the ground, picked it up, read it, and responded to the free Bible study offer.  I would say they received it from the Hand of Providence rather than a human hand.  Is that awesome or what?!?

Any “tract stars” out there who’d like to come down and pass out a few thousand of these?  Let me know!  We can figure out where, when and how as soon as possible.  Don’t delay…the games start on June 11th and I only reserved about a hundred or so tracts for casual distribution.  I would need to reserve a bunch before our team has them all given out.

Get Your Tract Shoes On…Let’s Race To Win Some Souls! 

After all, that’s really our “Gooooooooolllllllllll!!!!!!!!!!!”


About alanbeth

What’s up? or rather, ¿Qué pasa? Hola, I’m Alan. I’m a missionary living in Mexico. We have a heart for MK Education and so we teach at a local Christian school with MK students as well as nationals and foreign students as well. I occasionally write or have a pic to share with you at my blog, Knowing Your ABCDs, which you can read with a click on the button above. You can read my blog with a click on the button above.
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5 Responses to Get Your Tract Shoes On!

  1. Very, very cool! So, how can we get some of those up here in Chih? Miguel's interested! 🙂


  2. Great! ELA's website is here: that site comes this contact info:DONDE HACER SU PEDIDOSI NOS VISITA:ProlongaciÛn Reforma 5514 Col. La Libertad Puebla, Pue. MÈxico.Le invitamos a conocer nuestra librerÌa, que ofrece materiales publicados por ELA y de otras reconocidas editorialesSI NOS LLAMA:En MÈxico: (01) (222) 2-48-23-23 y 2-48-39 23Del extranjero: (52) (222) 2-48-23-23 y 2-48-39-23SI NOS ESCRIBE: Apartado postal 78 72000, Puebla, Pue. MÈxicoPOR CORREO ELECTRONICO ela@edicioneslasamericas.comHurry…I think they had a limited run of these so I don't know if they have any more. If not, let me know. Perhaps we can ship you some that our ministry team purchased. Let me know what you find out!


  3. Thanks for the info! I'll pass it on. 🙂


  4. Becky, if you see this, I just found out that ELA is out of World Cup tracts but a fellow CAM missionary in Puebla is needing more tracts. He's trying to find others who would like to purchase more so they can reach the order size necessary to have more printed up. He mentioned they need a total of $5,000 worth (I think that's USD). He will have some help from a church in the US to make up some of the order. If you guys think you'd want a few thousand or more of these tracts, maybe you could help make this order come together. Let me know. I don't know if we have your email address and vice-versa but if you're interested in pursuing this, we'll need to get out of this comment section and use our actual email addresses! Let me know what you think. Go to the following post and scroll to the bottom of the online pdf of one of our updates. You'll find our email address at the bottom of the page. you can't make that work to find it, let me know. I'm always loathe to post my address in the comments or in the blog b/c of automated bots that roam the web looking for addresses to send spam to. I'm sure you understand that since you have a blog too. Thanks!


  5. the Forrys says:

    that's awesome I had no idea! People follow soccer here, but not as much as some other Latin American countries, it seems. Baseball is pretty big here, so the World Series was followed by most of the country…Steve was pretty happy getting on one of the 3 channels we have!


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